Google has a new MUM (Multitask Unified model) Algorithm system that's about to completely revamp the way Google works.
Google's most powerful system is MUM 1000 times more powerful system than BERT.
What will the MUM algorithm affect?
- Impact on SEO?
- Impact on the blog?
- Impact on the website?
- Impact on Google?
In this article, I will tell you about the new update of Google named MUM.
What is MUM?
MUM (Multitask Unified Model) is not science fiction, it is not that it is working on or developing any such technology. Already developed and Google will start rolling out in a few months.
what is it used for?
Imagine searching on Google what is the difference between Co-vaccine and Covishield? Or what is the difference between Covishield and Sputnik-V? So what do you get?
You will be shown a link to the information of different websites given on the different pages. In which information is given about the difference between them.
But many times Google does not show such search results which can answer the questions of the users.
In this particular question, none of these websites has given correct information. The points generated are given by rotation. There is no such thing that can tell the user exactly what is the difference between these three?
A researcher may have provided good information on Co-vaccine, some researchers may have given good information on Covishield, or that someone may have written more information on Sputnik-V.
But this information is on different pages. Maybe someone has written this information on some page or on some other website. Somebody has written in PDF.
Some have written the information in German language or some in English language and some have written the information of Sputnik-V in the Russian language.
In such a situation, the user searching this query is not able to get correct and complete information. So what is the solution? The solution is MUM.
How does MUM work?
MUM may use a variety of resources in different formats to produce an expert answer.
In short, MUM can answer complex questions by taking information from different sources, different pages, different languages.
Will MUM harm the blog or website?
There is a question in everyone's mind regarding his point and the question is also very real. If Google itself all these questions, will there be a loss of blogging? Will the importance of the website decrease? Should I do blogging? Other questions are also valid.
No, MUM is built to answer a complex question. For which many discoveries are needed today.
In simple words, the purpose of MUM is to solve complex questions. Questions that require a lot of research to find the answer.
For example, if you want to go to Amarnath and are worried about whether you will carry a jacket or a half-sweater? Or what will be the temperature of the place when you want to go? What will be the temperature of the month you want to visit, what do you wear here at that temperature? how many questions?
MUM can answer all these questions in one go. Actually, you can ask Google by taking a photo of the jacket with military print and asking whether this jacket will be right in Manali in March or not?
MUM has been developed for such complex queries. MUM is not developed to be directly answerable questions in simple searches.
This means that Google is not going to compete with any blog, website. At present, it is not doing this through MUM.
Is MUM SEO Possible?
It can be seen that one has earned millions in just a few days through articles or videos about MUM SEO. It could also be that MUM's trying to sell courses to learn SEO.
There will also be a question in your mind that how can SEO of MUM be done? can be done or not?
No, MUM uses multiple algorithms to work. which cannot be manipulated by any means.
MUM is not just an algorithm or fixed element through which you can optimize your website, blog, apps.
BERT Or MUM work together, systems that combine and use multiple algorithms. That's why Google will never tell about it.
So it's clear? You do not have to fall into the trap of making any MUM SEO or algorithmic SEO.
What are the benefits of knowing about MUM?
Now a question must have come to your mind that when you cannot optimize MUM then what is the use of knowing about MUM.
Well, technology is never limited to one area. Digital cameras, different braces, were all developed for the technology space. But today ordinary people use it.
MUM will affect Google's capabilities in the long run. There will be many indirect effects of MUM which will affect your website or your blog.
However, MUM will be used to find answers to complex questions. Through this Google will be able to compare, mix and match the information in different languages, different formats.
And with this Google will be able to better judge which website is suitable for which type of user. What type of blog is suitable for which type of reader.
Why is Google cautious about indexing websites?
Many people do not realize that the Google search engine we use for free, Google spends a lot of resources. Be it MUM or BERT or any other technology.
All these algorithms increase the load on Google's servers. Which puts a load on Google resources. And Google wants to limit its indexing, crawling, to balance this load.
That's why Google constantly detects and removes spam pages. Because these spam pages suck waste Google's resources.
For the last one or two years, you must have noticed that the complaints of not having a website index on Google Forums, Facebook Groups, Twitter are also increasing continuously. It will continue to grow.
Google continues to detect websites with different spam content and better remove them from the index.
Benefits of a website with original content
If your website is about a product or service and your website contains accurate information, Google can better present it to the user.
I have just taken the example of Amarnath. If the product of your website is shoes and you want to sell shoes. But the rank of your website is not very good in the general search engines.
Google may recommend your product to users searching for shoes through MUM.
How does the search engine work?
A typical search engine has three parts
- crawling - website crawling
- Indexing - Indexing the best-crawled website
- IR (Information Retrieval) - When a particular keyword is searched, the website belonging to the same index is shown to the user by searching.
But MUM is a unified model. So MUM can combine these three parts.
Conclusion
In short, MUM is a revolutionary technology.
- MUM will launch in Google very soon.
- There will be no harm to the website or blog. Because it will only be used for complex queries, keep it.
- Google will continue to reject websites that do not contain original, unique content and useful content on the Website.
You cannot optimize the MUM. That's why you should avoid videos or articles from MUM Optimize.
1 Comments
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